Custom colour-changing apparel — Cutting-edge technology, now wholesale.
TrueColors apparel changes colour in direct sunlight. It's a product that sells itself on the shelf, and we build it for tourist retail, gift shops, brand merchandising, and resale at scale.
Sourcing wholesale, you get designs that are custom, not the same stock everyone else is reselling, backed by real garment quality, precise printing, and the vibrant ink technology that makes the shift work.
Why businesses choose TrueColors:
- Custom designs, made for your location. Tell us your city, your shop, or your theme, and our design team builds a color changing t-shirt concept around it — not a one-size-fits-all print. Every design is built to shift color the same way in real sunlight as it looks in the mockup we send you.
- Our team does the design work, not you. You don't need an in-house designer or a finished file ready to go. Describe what you're picturing, and we turn it into a print-ready color changing t-shirt design, with revisions included until it's right.
- Flexible enough to start small. Wholesale orders start from just 50 units, so you can bring in a new color changing t-shirt design, see how it sells in your store, and scale up once you know it works — no pressure to commit to a huge first order.
- Fast turnaround. Most orders are produced and delivered within 2–3 weeks, so you're not waiting a season to get color changing t-shirts on your shelves.
- A growing catalog to choose from. Beyond custom work, browse our existing line of color changing t-shirt designs — ready to ship, easy to reorder, and constantly expanding.
Request wholesale information.
Ready to bring color changing t-shirts into your store? Fill out the form below and we'll get back to you with designs, samples, and everything you need to get started.
Endless creative use.
Custom artwork, catalog designs, and color changing prints — a sample of what lands on shelves.
Typographic
The Message
100% customizable
Activites
The Thrills
For unforgettable experiences
Corporate
Merchandising
Our tecch and your brand, ahead of others
Landscape styleThe Classics
Been there, wore that
IdionsThe Streets
Wear the local lingo
Laid backThe Good Times
Designs that clock out
From idea to shelf, in five steps.
- Tell us what you're looking for. A location, a theme, your store name — whatever direction you want the design to take.
- We design it. Our team sends back a color changing t-shirt concept, with revisions until you're happy with it.
- We print a sample, if you want one. See and feel the real shirt change color in the sun before you commit to a full order.
- You order what fits your store. Starting from 50 units, sized the way your customers actually buy.
- We handle production and delivery. Typically 2–3 weeks from confirmed order to delivery at your door.
Built for retailers who want something different.
Generic souvenir merchandise is everywhere. A color changing t-shirt that's designed specifically for your store or your city gives customers a reason to buy from you instead of the shop next door — and gives your store something genuinely shelf-worthy to talk about.
Whether you're a single boutique, a surf shop, a souvenir retailer, or a sales rep sourcing for multiple stores, we'll work with you directly to get the right color changing t-shirt designs into your hands.
Your wholesale contact.
Every inquiry is handled directly by Tom, our wholesale lead. When you reach out, you're not dropped into a queue or passed between departments — Tom personally reviews your request, follows up, and stays with you through design, samples, and your first order.
Tom Gooch
“Whether you're a single boutique or sourcing for multiple stores, I'll walk you through designs, pricing, and timelines myself — no automated runaround. Reach out and you'll hear back from a real person who knows the product.”
Ready to get started?
Reach out with your store details and what you're picturing, and we'll get a custom color changing t-shirt design back to you — fast.